Master of Business Administration
Applied AI for Business
Explore AI tools, guide responsible use and connect emerging technology to strategy, innovation and measurable outcomes.
Lead Business Innovation with Applied AI
Apply AI to Real Business Challenges
Explore analytics, automation, generative AI and workflow improvement to understand how organizations use AI to solve problems and create value.
Prepare to Lead AI Driven Strategy
Assess opportunities, manage risk and support business goals through practical and effective uses of AI.
Connect Emerging Technology to Business Value
Sharpen your ability to turn AI initiatives into practical solutions that support strategy, innovation and organizational growth.
Program Highlights
The MBA Applied AI for Business concentration focuses on developing effective decision-making in analytics, automation, strategy, governance, ethics, innovation and organizational change. Students learn to frame business problems as AI opportunities, assess data readiness, evaluate tools and workflows and develop recommendations tied to clear business goals.
The program’s robust curriculum includes topics such as: applied AI and data-driven decision-making, generative AI, intelligent automation, business innovation, governance, functional AI applications and change leadership. The concentration is designed to identify a business need, evaluate whether AI is the right fit, select the appropriate tools and processes, manage ethical and operational risks, and then implement and measure results in a way that supports organizational success.
As a graduate of the applied AI for business program, you will have the challenge of not only identifying opportunities for AI-enabled improvement but also helping organizations use those tools responsibly and effectively. You will be a strong resource for firms navigating digital transformation by helping to connect AI capabilities to business strategy, process improvement and measurable outcomes.
- Faculty who bring professional experience in business, analytics and applied AI.
- Hands-on training in applied AI, generative AI, intelligent automation and business innovation.
- Hands-on use of practical tools and workflows to advance understanding of AI concepts in business settings.
- A case-based format to further reinforce the understanding of concepts.
- Earn your degree in 14 months.
- A degree with a high Return on Investment (ROI), based on industry trends.
- The TU School of Business is accredited by the Accreditation Council for Business Schools and Programs (ACBSP).
- On a national standardized test by Peregrine, Tiffin University business students scored higher on average compared with students from other ACBSP schools.
Preparing You for the Real World
The MBA Applied AI for Business program provides a real-world study in all aspects of AI use in organizations, including identifying business opportunities, evaluating tools and data, designing AI-enabled workflows, managing governance and risk and measuring impact. Students learn how to connect AI to practical business goals and communicate recommendations in ways that stakeholders can understand and act on.
You will engage in hands-on learning based on current business needs and responsible use practices. In assignments and projects, you will explore how AI can support business innovation, automation and better decision-making across functions such as marketing, finance, operations and human resources. You will learn to work with low-code and no-code tools, generative AI applications and strategic evaluation frameworks that are increasingly relevant across industries.
You will also sharpen your communication skills in executive memos, presentations and project proposals that translate AI opportunities into business value. Throughout your program, you will be guided by faculty who understand the opportunities and challenges of AI in organizations. With expertise across business and applied AI, faculty help students build practical knowledge in areas including:
- Framing business problems as AI and analytics opportunities
- Evaluating AI tools, workflows and data readiness
- Using generative AI for content, analysis and process support
- Designing responsible AI strategies with governance and risk controls
- Applying AI across marketing, finance, operations, supply chain and human resources
- Measuring business value through KPIs, ROI and implementation planning
Format & Sample Courses
FORMAT
On Campus – Offered in two terms per semester starting in January and August
Online Asynchronous – The degree program is offered in a flexible asynchronous online format in two terms per semester starting in January, March, May, July, August and October. Students are not required to attend live online classes on set days or times each week, and coursework can be completed within each course schedule and deadline structure. This approach gives working professionals greater control over when they engage with readings, discussions and assignments while still receiving structured academic support and faculty guidance.
Core MBA courses are offered online or on campus; remaining concentration courses are offered exclusively online.
SAMPLE COURSES
Foundations of Applied AI & Data-Driven Decision Making (AIT 612) – This course introduces artificial intelligence, machine learning and data analytics from a managerial perspective. Students learn how AI systems are used in business, how to assess data readiness and how to interpret outputs in support of decision-making. Hands-on work uses low-code and no-code tools to build a practical understanding without requiring a programming background.
Generative AI, Intelligent Automation & Business Innovation (AIT 620) – This course focuses on generative AI and its role in transforming business processes. Students explore prompting strategies, AI-enabled workflows and intelligent automation for analysis, content creation and customer engagement. The course also examines human-AI collaboration, process design and business innovation.
AI Strategy, Governance & Functional Applications (AIT 630) – This course examines how organizations align AI initiatives with strategy, governance and business value. Students study AI applications across marketing, finance, operations and HR while also exploring ethical, legal and operational risks. The course emphasizes responsible deployment, prioritization and executive-level decision-making.
Applied AI for Business Capstone & Change Leadership (AIT 642) – This capstone course synthesizes previous learning outcomes in the applied AI for business concentration through a final project demonstrating practical business application. Students identify an AI opportunity, assess feasibility, design a solution approach, evaluate governance and risk and create an implementation and change leadership plan. The final project focuses on measurable business value, stakeholder alignment and professional communication.
Concentrations
Career Opportunities
As organizations continue to adopt AI, they need leaders who can connect these tools to business strategy, innovation and measurable results. The World Economic Forum’s Future of Jobs Report 2025 lists AI and machine learning specialists among the fastest-growing job categories and identifies AI and big data as leading growth areas for skills through 2030. The report also notes that nearly 77% of employers plan to upskill their workforce, underscoring the value of graduate programs that combine business leadership with applied AI knowledge.
CAREERS
- AI-Enabled Business Analyst
- Analytics Manager
- Business Intelligence Manager
- Digital Transformation Leader
- Management Consultant
- Marketing Analytics Lead
- Operations Analytics Lead
- Product Manager
- Project Manager
- Risk and Governance Specialist
- Strategy Analyst
- Supply Chain Analytics Lead
MBA Applied AI for Business FAQ
What is applied AI for business?
Applied AI for business focuses on using artificial intelligence to improve decision-making, innovation and organizational performance. It examines how businesses can use AI, analytics, automation and generative AI tools in practical ways while also addressing governance, ethics and risk.
What is an MBA in applied AI for business?
An MBA in applied AI for business combines graduate business education with practical preparation in AI strategy, analytics, generative AI, automation and responsible deployment. Students learn how to connect AI capabilities to business needs, evaluate opportunities, guide implementation and measure value across functions such as marketing, finance, operations and HR.
What can I do with an MBA in applied AI for business?
With an MBA in applied AI for business, you may pursue roles such as AI-enabled business analyst, analytics manager, product or project manager, digital transformation leader, management consultant, operations analytics lead, supply chain analytics lead, marketing analytics lead and governance or risk-focused AI program roles.