Master of Business Administration

Marketing

Online On Campus
Classes Start January 14, 2019
Classes Start Six Times Per Year For Ultimate Flexibility

Goals and Course Topics

32-36 credit, 14-month MBA program

Stay Ahead of the Trends

Marketing is continuous. It is always in motion, always progressing, always working. Marketers have the challenge to stay ahead of the trend and constantly innovate the message. TU’s MBA marketing program will teach you how to stay ahead of the rest with classes that focus on strategic brand and global marketing, as well as information systems and field analysis. You will be equipped with the knowledge and tools to run and stay ahead of the rest.

Format

Online: Two 7-week terms per semester starting in January, March, May, July, August and October

On Campus: Two 7-week terms per semester starting in January and August

Core MBA courses are offered online or on campus. Marketing concentration courses are offered exclusively online.

Who Is This Program For?

The Marketing concentration provides students with the advanced knowledge in marketing products and services. Students will explore the practices and techniques commonly used to increase exposure and market positions. Challenges and benefits in negotiating sponsorships and endorsements allow the students to develop competencies to potentially maximize revenue for organizations and individuals. Students will also be exposed to marketing in an international arena.

The MBA program can be completed in as little as 14 months. The accelerated program is based on full-time enrollment and previous completion of an accredited bachelor’s degree in business with a GPA of 3.0 or higher. No work experience is required and part-time options are also available.

Average degree completion for a full-time student
32 - 36 credits
Average degree completion for a part-time student
32 - 36 credits

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At a Glance

  • 32-36 credit, 14-month MBA program
  • Regional accreditations
  • No application fees
  • Flexible start dates
  • Accepts transfer credits
  • No tuition increases in the past five years

Sample Courses

Strategic Brand Management (MKT 623) 

Course will address the strategic importance of branding and will focus on the design and implementation of marketing programs and activities to build, measure and manage brand equity. It addresses 3 important questions: (1) How do you build brand equity? (2) How can brand equity be measured? (3) How do you capitalize on brand equity to expand your business?


Marketing Field Analysis (MKT 631)

The objective of this course is to develop analytical skills in the formulation and implementation of market driven strategies for selected products and/or services. Students will create a portfolio of their MBA Marketing activities in addition to any professional experience.

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"The graduate program at Tiffin University has helped me to prepare for a new career as a Police Executive and has given me the tools and credentials needed to obtain the executive positions I desire. Fortunately, being a member of the Fraternal Order of Police (FOP), I was eligible to receive an FOP discount which assisted me greatly with tuition cost. "
Joseph Wiesman Jr., Lieutenant
Joseph Wiesman Jr., LieutenantMS in Criminal Justice Student
“I chose Tiffin University because of the curriculum and online opportunities that allowed me to work toward my goal of obtaining an MBA while working full-time. The online program was the only way I could get the degree I wanted and move into the field I love.”
John Carpenter
John CarpenterOnline MBA Graduate
“My experience with Tiffin University so far has been nothing but positive. The program and the required courses I took seemed well-constructed and challenged me both academically and creatively. I have learned with and from my fellow students, although I feel that given the fact that the program is all online, I have learned the most from the research I had to conduct for the written assignments. I look forward to applying what I have learned at Tiffin on the job.”
Holger Grimm, Correctional Officer
Holger Grimm, Correctional OfficerMS in Criminal Justice Student
“Almost without exception, everything I’ve accomplished since my time at TU, can directly be traced back to my time as a master’s student in the criminal justice (FP), graduate program here. I can’t imagine my life without that formative education.”
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Claudia VercellottiMS in CJ Graduate
"My time at Tiffin University allowed me to build connections in my desired industry. The flexibility of the online program allowed me to participate in an internship with a major NFL team while still being a full-time student.”
John Rini
John RiniOnline MBA Graduate
"While adjusting to balancing work, my social life, and school; my confidence in education was restored. Tiffin University not only provides convenience; the curriculum is structured to enrich the student culturally and personally."
Roney McIntyre Jr.
Roney McIntyre Jr.MS in Criminal Justice Student
"Tiffin University is one of the top rated schools for forensics. I love my classes, I love my professors, I love my curriculum. I could not speak more highly of the education I am receiving. All our professors are genuinely interested in seeing us succeed."
Jessica Hollan
Jessica HollanMS in CJ Forensic Psychology Student
"The experience offered by Tiffin University’s School of Business, led by the outstanding faculty, is capable of effectively preparing students for any and all future academic and occupational endeavors. I felt as if TU truly cared about my development, not only as a student, but as a person."
Kyle Lento
Kyle LentoOnline MBA Student
"I am utilizing skills gained from my MBA to operate a business, while also applying theoretical knowledge to daily tasks. Tiffin University gave me that extra boost I needed to move forward in accomplishing my dream of becoming a small business owner.”
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Emily MillerOnline MBA Graduate

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